Fonts and Colors
Brand and Style Guide 2016
University of Nevada, Reno School of Medicine Fonts
Typography helps maintain a consistent brand identity internally and on public-facing materials. ITC Cheltenham Std Condensed and Knockout are the two font families that we use on all brand and collateral materials that represents us. Alternatively, you may also use the fonts in University of Nevada, Reno style guide for your projects*. Myriad Pro is the primary typeface for the University of Nevada, Reno, and can be used in all places. Minion Pro is the secondary typeface for the University of Nevada, Reno, which can be used for body copy and any other small text.
Font Priorities and Samples
* Fonts specified in the University of Nevada, Reno Style Guide.
Purchasing the fonts can be done at the locations below. Note that there is usually a price break if you order more than one computer at a time, so you might want to coordinate the purchase with others in your department or area.
- Cheltenham can be purchased from MyFonts.
- Knockout can be purchased from Hoefler.
- Myriad and Minion can be purchased at Adobe TypeKit. These also come with most versions of Adobe software.
The following are the approved colors for the University of Nevada, Reno School of Medicine.
|Main||100 | 68 | 0 | 54||0 | 46 | 98||PMS 282C||#003366|
|*||0 | 5 | 64 | 30||191 | 174 | 92||PMS 611C||#BFAE5C|
|*||57 | 0 | 50 | 18||92 | 167 | 134||PMS 346C||#5ca786|
|*||35 | 5 | 6 | 10||147 | 191 | 209||PMS 2975C||#93BFD1|
|*||16 | 13 | 11 | 0||212 | 211 | 214||PMS Cool Grey 2 C||#D4D3D6|
|*||0 | 0 | 0 | 80||88 | 89 | 91||PMS Cool Grey 11 C||#58595B|
* Guidelines for the usage of each color will be coming soon.